Marketing; a fast-moving, people focused, technology-driven and competitive industry. Which is exactly why aspiring marketers need to keep an eye to the future.
2018 has seen Envirotech Education has gaze into the crystal ball (and do some quality market research) and come up with (develop) what we believe will be the key themes in marketing for the year moving forward. New technologies, including artificial intelligence, blockchain and virtual reality will continue to emerge as marketers strive to capture their audiences’ attention, but technology is only one piece of the puzzle.
A key theme that has emerged in the past 5 years, to reach new customers and engage with existing ones, brands need to be authentic and accessible. This explains why influencer content and multi-platform marketing have been showing strong growth in previous years and will continue to build.
Over the next few weeks, Envirotech Education will define and highlight the importance of these marketing trends.
Release Schedule:
27th March - Virtual and Augmented Reality
3rd April - Artificial Intelligence
10th April - Influencer Content
17th April - Blockchain
24th April - Multi-Platform Marketing and Integration
Let us know what you would like to hear about!
